At the DG we value our customers and strive to provide them with the best shopping experience possible. That’s why we’re excited to introduce our customer loyalty program: DG VIP program. This is designed to be more inclusive, user-friendly, and rewarding than anything we’ve ever offered before.
Gone are the days of earning stars for purchases over $20. With the DG VIP program, we believe that every purchase should count. Regardless of the total, each transaction contributes towards your progress. No more hassle of keeping track of multiple cards either; we handle that for you. And don’t worry, if you collected our star cards, bring them in as their benefits will seamlessly transition into the current program.
The DG VIP Program is designed to be straightforward and easy to understand. Here’s how it works:
Please note: DG Live purchases and 5th Saturday purchases are not added to VIP cards.
We believe in going the extra mile to show appreciation to our loyal customers. Here are some special gifts and bonuses that await DG VIP members:
When you fill your first DG VIP Card, you will receive a custom DG Swag Bag filled with DG Swag gifts. This bag becomes our exclusive 5th Saturday Bag, which means every month that contains a 5th Saturday, you bring in this bag to receive 20% off your total purchase. You must bring in your bag to get your discount. We’ll send out a newsletter and post on our social media accounts to remind you of this.
Expanding Circles: The benefits of the DG VIP Program extend beyond your own purchases. Bring a friend from out of town, and their purchase adds an additional circle to your card. Moreover, when you introduce a new customer to join the DG VIP Program, their total is added to your card as a new circle. Sharing the perks of DG VIP only enhances the joy of shopping together.
Birthday Gifts: We believe that birthdays should be extra special. As a DG VIP member, you can expect yearly birthday gifts and discounts, making your special day even more memorable.
Exclusive Sales and Milestone Bonuses: We love to pamper our DG VIP members with exclusive sales, accessible via email and text. Additionally, when you reach milestones like filling up 5, 10, or even 20 cards, expect exciting bonuses as a token of our appreciation.
Surprises Yet to Come: At DG, we are always striving to exceed your expectations. As a DG VIP member, you can look forward to unknown surprises that are yet to come. We continuously brainstorm new ways to enhance your shopping experience and bring you even more benefits and rewards. Rest assured that our commitment to your satisfaction and loyalty remains unwavering.
Join DG VIP today and unlock a world of rewards, bonuses, and surprises that await you. DG VIP is tailored to cater to your needs and provide you with a truly VIP experience. Discover the joy of being part of our loyalty program and let us enhance every visit to DG.
While this program is currently in-store only, please know that we’re working with our web designers to come up with a way to translate this fabulousness into the online world.